Search Engines
Search engines do not necessarily rank new websites very highly straight away. So you may need to wait a while to get on the first page of Google for your search terms!
Search engines mainly require the following:
Text and meta tags correctly used and that are keyword rich.
Good text content on your pages with appropriate keyword density (ie not stuffed with keywords).
Links to your site.
Yourshould submit your site to Google, Yahoo and Bing (Microsoft Live Search) as well as the following sites:
However, you can improve your chances of ranking higher by getting more links.
You can do this yourself.
There is a list of directories here http://strongestlinks.com/directories.php
You want to visit those that say “Yes” in the “free?” column.
Most of these do not require a reciprocal link.
You can also search on google for other sites to submit to and there may be other driving school directories that you can get your entry into.
Some sites will only link to you if you place a link to them on your site (reciprocal link).
Google local
Essential! You can submit your details here https://www.google.com/accounts/ServiceLogin?continue=http://www.google.com/local/add/businessCenter%3Fgl%3DUS%26hl%3Den-US&service=lbc&hl=en-US&gl=US
It’s definitely worth while!
Make good use of your site
Make sure you make optimum use of your site by including your website details in your other advertising, in your literature you give to pupils and on your car or headboard.